1 Clean Getaway: Meat Waste Joins Biofuels At Luxury Jet Show
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By Allison Lampert

LAS VEGAS, Oct 22 (Reuters) - At the world's most significant industry program in Las Vegas luxury jets are tempting buyers with their streamlined silhouettes, luxurious cabins - and significantly, their usage of alternative fuels.

Fuel manufacturers and jetmakers are keen to showcase unique types of aviation fuel deemed less hazardous to the environment, from used cooking oil to the distinctly less attractive meat waste.

Business jet operators, like airlines, have actually bowed to environmental pressure on aviation and committed to halving carbon emissions by 2050 compared to 2005.

Their hope is that adopting renewable fuel to suppress emissions could make service jets more attractive to environmentally conscious purchasers - particularly corporations facing concerns over sustainability from shareholders or green campaign groups.

The availability of less polluting personal jets could likewise spare the abundant and well-known the unfavorable publicity experienced by Britain's Prince Harry and his better half Meghan over a recent private jet journey to southern France.

Five Gulfstream jets on screen in Las Vegas are utilizing California-produced fuel from inedible beef tallow.

The current waste-based fuels consist of "fats, grease and oils that are byproducts of the food market," said Bryan Sherbacow, primary industrial officer of Boston-based biofuel producer World Energy, which produces fuel from meat waste utilized by Gulfstream.

"All of our item is inedible."

Some of the other 79 aircraft on display are anticipated to be powered by 150,000 gallons of other sustainable fuel mixes anticipated to be pumped at the show.

FLIGHT SHAMING

Private jets account for less than 0.1% of overall yearly carbon emissions globally, however can release, on average, as much as 20 times more carbon emissions per guest mile than jetliners, according to the London-based personal charter firm Victor.

Prince Harry has defended his periodic use of personal jets to ensure his household's safety, and has said that on the unusual celebrations he does not fly commercially he offsets his emissions.

But say events such as the furore over his travel plan have added fresh challenges for a market already striving to justify its contribution to cutting business expenses.

"Incidents of flight shaming including using personal jets are regrettable when you think about that our market has actually provided fuel effectiveness enhancements of 40% over the previous 40 years," stated Bombardier Aviation President David Coleal.

Bombardier thinks increased sustainable fuel usage will assist the industry make inroads with corporations and wealthy purchasers. According to market information, billionaires just have a 19% company jet ownership rate.

But even an image remodeling - with jets sporting stickers like "this aircraft flies on eco-friendly fuels" and organisers adding alternative fuel pumps for checking out planes - is unlikely to satisfy all critics at the Oct 22-24 luxury jet event.

Environmentalists and some analysts stay hesitant that biojetfuels, usually mixed 50-50 with kerosene, will make a considerable effect on public perceptions about high-end travel.

"No quantity of jatropha curcas or Brazil-nut fuel can make business jets look eco-friendly," said aviation analyst Richard Aboulafia.

Demand from business jet operators for eco-friendly fuels now far surpasses supply and their interest could drive future production, Sherbacow stated.

World Energy, which produces 40 million gallons of biofuel at its California plant, might broaden production up to 150 million gallons by 2022.

Corporate charter business and specialists are likewise seeing more interest from consumers who want to buy carbon credits to offset emissions from their flights.

Brian Proctor, CEO of Mente Group, a U.S. consultancy, said emissions contributed in a corporate jet utilization study his business just recently finished for a Fortune 500 business.

"At the end of the day, I believe that cost, cost per hour, range, speed and efficiency, that's still the (sales) chauffeur. But I believe individuals are ending up being more knowledgeable about the sustainability of operations and how it impacts the world." (Reporting By Allison Lampert, Editing by Tim Hepher and Alexandra Hudson)